Why The Penny Hoarder?

If you just started your blog, you may be looking for inspiration to keep going in this long, very long journey. We featured The Penny Hoarder as inspiration because of its humble roots and because it is fairly new.

The Penny Hoarder is a personal finance website known for its practical advice, money-saving tips, and strategies for maximizing income and savings.

Below is a brief history, including some key moments.

1. Founding (2010)

The Penny Hoarder was founded in 2010 by Kyle Taylor, a former college student struggling with debt. Taylor started the website as a blog to document his journey toward financial independence and share money-saving tips with others.

2. Focus on Practical Advice

From its inception, The Penny Hoarder focused on providing practical, actionable advice for improving personal finances, reducing debt, and increasing savings. The website aimed to empower readers with strategies for achieving financial stability and security.

3. Diverse Content Categories

The Penny Hoarder covered a wide range of personal finance topics, including budgeting, frugal living, side hustles, investing, and career development. The website catered to readers at various stages of their financial journey, from beginners to experienced savers.

4. Experimentation with Content Formats

Over the years, The Penny Hoarder experimented with different content formats, including articles, videos, podcasts, and interactive tools. This multi-format approach allowed the website to engage with its audience in diverse ways and reach new demographics.

5. Community Engagement and Reader Stories

The Penny Hoarder encouraged community engagement through reader stories, testimonials, and success stories shared on the website. Readers were invited to contribute their own money-saving tips and strategies, fostering a sense of camaraderie and support.

6. Partnerships and Sponsored Content

The Penny Hoarder formed partnerships with brands, financial institutions, and companies offering products or services related to personal finance. These partnerships sometimes resulted in sponsored content or affiliate marketing arrangements, providing additional revenue streams for the website.

7. Expansion of Resources and Tools

Over time, The Penny Hoarder expanded its resources and tools to help readers better manage their finances. This included budgeting templates, savings calculators, job search resources, and educational content on various financial topics.

8. Acquisition by Sykes Enterprises (2021)

In 2021, The Penny Hoarder was acquired by Sykes Enterprises, a global business process outsourcing company. The acquisition provided The Penny Hoarder with additional resources and support to further expand its reach and offerings.

9. Emphasis on Accessibility and Inclusivity

The Penny Hoarder aimed to make personal finance advice accessible and inclusive to all readers, regardless of their financial background or circumstances. The website provided tips and strategies for saving money on everyday expenses and navigating financial challenges.

10. Recognition and Awards

The Penny Hoarder received recognition and awards for its contributions to personal finance education and journalism. The website was praised for its practical advice, engaging content, and commitment to helping readers improve their financial well-being.

Conclusion

The Penny Hoarder’s history is characterized by its mission to empower readers with practical, actionable advice for managing money and achieving financial goals. As it continues to evolve under new ownership, The Penny Hoarder remains a trusted resource for individuals seeking to take control of their finances and build a brighter financial future.