Why the Minimalists

The Minimalists is relatively new to blogging, having been founded in 2010. Also, we chose it as inspiration because it is a niche project.

The Minimalists is a lifestyle brand and media company focused on promoting minimalism and intentional living. In this article, we present a brief history, and include some key moments.

1. Founding (2010)

The Minimalists was founded in 2010 by Joshua Fields Millburn and Ryan Nicodemus. The two friends started their minimalism journey after making significant changes in their own lives, reducing their possessions and focusing on what truly mattered to them.

2. Blog and Essays

The Minimalists began by sharing their experiences and insights on their blog, which featured essays, personal stories, and practical tips for adopting a minimalist lifestyle. Their writing resonated with readers seeking to simplify their lives and prioritize meaningful experiences over material possessions.

3. Documentary Film

In 2016, The Minimalists released a documentary film titled “Minimalism: A Documentary About the Important Things.” The film explored the growing minimalist movement and featured interviews with minimalists from various backgrounds, including writers, entrepreneurs, and artists.

4. Books and Publications

The Minimalists authored several books on minimalism, including “Minimalism: Live a Meaningful Life,” “Everything That Remains,” and “Essential.” These books expanded on their philosophy of living with less and provided practical guidance for simplifying different areas of life.

5. Podcast

The Minimalists launched a podcast, “The Minimalists Podcast,” where they discuss various aspects of minimalism, answer listener questions, and interview guests who share their own experiences with minimalism and intentional living.

6. Documenting a Cross-Country Tour

Joshua and Ryan embarked on a cross-country tour, known as the “Less Is Now Tour,” where they visited cities across the United States to share their message of minimalism through live events, workshops, and presentations.

7. Documenting a World Tour

Building on the success of the “Less Is Now Tour,” The Minimalists embarked on a world tour, traveling to cities around the globe to spread their message of intentional living and minimalism to international audiences.

8. Documenting a Social Media Presence

The Minimalists built a strong presence on social media platforms, including Instagram, Twitter, Facebook, and YouTube, where they share quotes, articles, videos, and other content related to minimalism and intentional living.

9. Online Courses and Workshops

The Minimalists offer online courses, workshops, and educational resources to help individuals incorporate minimalist principles into their own lives. These resources cover topics such as decluttering, budgeting, mindfulness, and goal-setting.

10. Continued Influence and Community Building

The Minimalists have continued to influence a growing community of people interested in simplifying their lives and pursuing a more intentional lifestyle. Through their writing, speaking engagements, and multimedia content, they have inspired countless individuals to reassess their priorities and embrace a simpler, more fulfilling way of living.

Conclusion

The Minimalists’ history is characterized by their efforts to promote minimalism as a means of finding happiness, fulfillment, and freedom in a consumer-driven society. Through their books, films, podcasts, and live events, they have sparked a global conversation about living with less and focusing on what truly matters.